E-commerce Marketing (Customer Segmentation )

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عن الدورة

eCommerce customer segmentation is the process of dividing your clientele base into groups based on their needs and expectations. The grouping will help you come up with marketing strategies and products that resonate with the customer. 

In the past, businesses used a common strategy ineffective in increasing sales and not cost effective, called spray and pray.

Course Content

E-commerce customer segmentation
eCommerce customer segmentation is the process of dividing your clientele base into groups based on their needs and expectations. The grouping will help you come up with marketing strategies and products that resonate with the customer. In the past, businesses used a common strategy ineffective in increasing sales and not cost-effective, called spray and pray.

  • Session 1
    01:19
  • session 1
    03:16
  • Session 2
    04:05
  • Session 3
    01:12
  • Session 4
    02:22
  • Session 5
    01:10

Model 2

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